Ford Slashes Prices on 2023 Mustang Mach-E Models
In a move aimed at boosting sales and offering more value to its customers, Ford has announced significant price cuts on the 2023 Mustang Mach-E electric SUV. This decision comes as the company seeks to clear out remaining stock of 2023 models and make way for the upcoming year’s releases.
The price reductions apply to all trim levels of the Mustang Mach-E, and are accompanied by attractive financing options. Customers can now avail 0% APR financing for 72 months, or opt for a $7,500 “red carpet” lease incentive, making it an opportune time for those in the market for a new electric vehicle.
Ford spokesperson, Martin Günsberg Trip, explained the rationale behind the pricing adjustments, stating, “We are adjusting pricing for MY23 models as we continue to adapt to the market to achieve the optimal combination of sales growth and customer value.”
While the price cuts are substantial across the board, they vary depending on the specific model. The base model Mach E Select with rear-wheel drive sees a $3,100 discount, bringing the MSRP down to $41,695 after factoring in a $1,800 destination fee. At the other end of the spectrum, the biggest price drops are on the Mach-E Premium Extended Range (both RWD and AWD) and California Route 1 AWD, with a significant decrease of $8,100.
Here’s a breakdown of the price changes for each model:
Model | Old MSRP | New MSRP | Discount
Select RWD | $44,795 | $41,695 | $3,100
Select AWD | $47,795 | $44,695 | $3,100
Premium RWD (standard range) | $48,795 | $44,695 | $4,100
Premium AWD (standard range) | $51,795 | $47,695 | $4,100
Premium RWD (Extended Range) | $55,795 | $47,695 | $8,100
Premium AWD (Extended Range) | $58,795 | $50,695 | $8,100
California Route 1 AWD | $58,795 | $50,695 | $8,100
G.T. | $61,795 | $54,195 | $7,600
GT Performance | $66,795 | $59,195 | $7,600
All prices listed include destination charges.
For those looking to lease, the Mach-E Select RWD model becomes an attractive option with the MSRP dropping to $34,195 after factoring in the $7,500 lease incentive. This model offers a 72 kWh (usable) battery, a single rear-mounted motor, and 266 horsepower, making it a compelling choice for those seeking an affordable and efficient electric vehicle.
Interestingly, the price reductions bring the Premium RWD model in line with the cost of the Select AWD, making it a more appealing choice for customers who can do without all-wheel drive features. This means that shoppers can benefit from upgraded interior appointments at no extra cost if they are willing to forego the AWD capability.
However, it is important to note that these discounts only apply to 2023 models, and customers will need to check with their local dealerships for available stock. Since these price adjustments are at the MSRP level and do not depend on any specific eligibility, all customers need to do to take advantage of the savings is to select the right model that fits their requirements.
The move by Ford reflects the growing competitiveness in the electric vehicle market, with manufacturers vying to attract customers with attractive pricing and financing options. As electric vehicles become increasingly popular, automakers are striving to make their offerings more accessible and appealing to a wider audience.
For those interested in acquiring a Mustang Mach-E at reduced prices, it is advisable to act fast and explore the available inventory at local dealerships before the remaining stock runs out.
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